Matcha Market Growth Factors, Size Review, Investment Scenario, Business Strategy, Trends and Regional Outlook 2029

The Global Matcha Market achieved a remarkable valuation of USD 2.98 Billion in 2022. Projections indicate a continuous upward trajectory, with the total Matcha Tea revenue expected to exhibit a robust Compound Annual Growth Rate (CAGR) of 11.03% from 2023 to 2029, ultimately reaching nearly USD 6.20 Billion by 2029.

Matcha Market Report Overview

As of the most recent Matcha Market analysis, the economic landscape exhibits a dynamic and ever-evolving picture. Global markets continue to respond to a myriad of factors, including geopolitical events, technological advancements, and economic policies. The aftermath of the recent pandemic has led to a heightened focus on resilience and adaptability across industries, with some sectors experiencing rapid growth while others grapple with challenges. Technology-driven innovations remain a key driver, reshaping traditional business models and creating new opportunities. Investors are navigating through uncertainties, carefully assessing risks and rewards. Additionally, sustainable and socially responsible practices are gaining prominence, influencing consumer preferences and corporate strategies. The current market environment emphasizes the need for agility and strategic foresight to navigate the complexities and capitalize on emerging trends.

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Report Scope:

This comprehensive report delves into the dynamic landscape of the global Matcha Market, exploring market values, emerging trends, and crucial factors influencing growth. The analysis encompasses various dimensions, providing a holistic view of the market and its potential.

Research Methodology:

The findings presented in this report are a result of meticulous research conducted through a combination of primary and secondary research methodologies. Rigorous data analysis and thorough market assessments form the foundation of the insights provided, ensuring accuracy and reliability.

Drivers and Trends:

The surge in demand for Matcha Tea can be attributed to several key drivers. Rising health consciousness among consumers, coupled with the versatile applications of Matcha as both a beverage and ingredient, has fueled market growth. Additionally, the increasing preference for organic and sustainably sourced products aligns with the global movement towards healthier and ethically produced food options.


While the Matcha Market experiences substantial growth, certain challenges and restraints may impact its trajectory. A thorough examination of these factors is included in the report to offer a balanced perspective on the market dynamics.


The report provides detailed segmentation of the Matcha Market, categorizing it based on various parameters such as product types, applications, and geographical regions. This in-depth analysis aids stakeholders in understanding the diverse facets of the market and identifying lucrative opportunities.

by Product


by Form


by Distribution Channel

Grocery Stores
Online store
E-commerce Platforms
Company Owned Websites

Regional Insights:

Geographical considerations play a pivotal role in the global Matcha Market. The report provides regional insights, offering a nuanced understanding of market trends and preferences in different parts of the world. This regional analysis equips businesses with strategic information to tailor their approaches and capitalize on specific market dynamics.

  1. Europe- UK, Germany, France, Spain, Rest of Europe
  2. Asia Pacific- China, India, Japan, Australia, South Korea, Asian Countries, Rest of APAC
  3. South America- Brazil
  4. Middle East and Africa.

Matcha Market Key Players

1. The AOI Tea Company (U.S.),
2. (U.S.),
3. Green Foods Corporation (U.S.),
4. Nature’s Way (U.S.),
5. Aiya America Inc. (U.S.),
6. DōMatcha (Canada),
7. Vivid Vitality Ltd. (U.K.),
8. Starbucks Coffee Company. (U.S.),
9. Tata Consumer Products Limited (India),
10. Aiya Europe GmbH (Austria),
11. Unilever (U.K.),
12. Marukyu Koyamaen (Japan),
13. Midori Spring Ltd. (Japan),
14. Sasaki Green Tea Company (Japan),
15. IPPODO TEA (Japan),
16. Mizuba Tea Co. (Japan),
17. Sun Time Tea Company (China),
18. Matcha Maiden (Australia)
19. Thaitee Tea Merchant Sdn Bhd
20. Legend Of Tea
21. John Tea Merchant Trading Company Sdn Bhd
22. TWG
23. Matcha Hero
24. Fulleaf Tea Store
25. Gryphon Tea Company
26. The Tea Republic
27. Roleaf Sdn Bhd

Get to Know More About This Market Study:

Key Questions answered in the Matcha Market Report are:

  • What is Matcha?
  • What will be the CAGR of the Matcha market during the forecast period?
  • Which segment of the Matcha market held the largest share of the global market in 2022?
  • What trends are expected to generate additional revenue for the Matcha market?
  • What are the opportunities for the Matcha Market?
  • What factors are driving the Matcha market growth?
  • Which company held the largest share in the Matcha market?

Key Offerings:

  • A detailed Market Overview
  • Market Share, Size, and Forecast by Revenue|2023-2029
  • Market Dynamics- Growth drivers, Restraints, Investment Opportunities, and key trends
  • Market Segmentation- A detailed analysis of each segment and their segments
  • Competitive Landscape – Leading key players and other prominent key players.

About Maximize Market Research:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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