Did you know what outcomes beauty brands have seen after teaming up with video production services for video creation? Here, check these out:
According to a study by HubSpot, beauty brands have seen impacts like expertise growth, creativity, time savings, and cost savings in their brand’s growth after collaborating with a video production agency.
The beauty industry is one of the pioneer industries in India and is growing at a rapid pace. The growth of social media has given it a new and more significant turn. Now, brands are making videos by which they can engage with their audience and create a trusted and authentic relationship, all with the help of video production services. In order to dive deeper into the realm of beauty brands and learn how teaming up with video production agencies is helping them. Here are some studies:
- According to a study by Wyzowl, 87% of beauty brands use video marketing to grow, and 57% use video production companies for video creation, says Oberlo.
The domain of the video production industry is getting wider and broader each day and helping thousands of brands. These companies are known to provide content that contains high display quality and rich content based on research and strategies. One of the top video production company is Vidzy.
How Top Video Production House Helped Beauty Brand’s Business Growth
Vidzy is India’s first short video production company with over six years of experience and has served 1,200+ brands like Mamaearth, Wow, Power Gummies, Sugar Cosmetics, and more. The video production company has around two lakh influencers ready to work with your beauty brand.
Vidzy also has over a thousand video production houses for video shooting. All of these houses are filled with top-notch products such as cameras, lights, green screens, and more. The best video production services in India provides brands with some of the best pre-production, during-production, and post-production services. Best video production services for your brands can be game changer because vidzy already did it through their top video production services like influencer based social media videos, video ads, corporate videos, testimonials and more that increase brands sales, awareness and ROI.
Let’s take a look at a case study to help you understand better:
Let’s understand how Vidzy’s unique approach helped beauty brands gain over 3 million views within a week.
In collaboration with Mamearth,
Objective:
- Vidzy helped the brand collaborate with over a thousand mothers around Mother’s Day to create a compelling image of the brand and engage with highly relevant consumers.
Results:
- As a result, with over 1K entries and receiving 80+ videos for a one-week campaign, the video production services helped beauty brand Mamaearth gain over 3 million views on Instagram.
Now let’s take a look at some of the most used video strategies for beauty brands:
Best Production Services For Beauty Brands: Secret Of Video Marketing Strategies
Influencer-Based Social Media Videos:
These videos help brands gain the most relevant organic audience and help to engage, interact, and educate the audience in the most entertaining ways.
Influencer-based videos help brands collaborate with one of the most trusted influencers in the beauty industry.
Why does the video production company choose this video strategy?
- Engagement
- Gain Organic Audience
- Generated Trust among the Audience.
Influencer-Based Ad Videos:
These video production services help brands generate an inorganic audience and help to show authenticity, Generate Leads, and build trust among the audience while entertaining them.
Influencer-based ad videos help brands collaborate with some of the most well-known influencers in the beauty industry.
Why does the video production agency choose this video strategy?
- Show Authenticity
- Generate Leads
- Increase ROI
Product & Explainer videos:
These videos help beauty brands virtually present their products and services to the audience.
Product videos are rich in quality and show all of the product’s features to the audience. Explainer videos have a highly-known influencer from the beauty industry to explain the product to the audience.
Why does the video production brand choose this video strategy?
- Product Representation
- Increase in ROI
- Engagement
Testimonial Videos:
To show the audience how the product impacts other users, brands find testimonials from different customers, put them in video format, and present them to the audience.
Why does the video production company choose this video strategy?
- Lead Generation
- Lead conversion
- Increment in ROI
Corporate Videos:
In order to show the fun side and create a fun relationship with the audience, beauty brands make corporate videos. These videos help to show transparency between the brand and its audience.
They help educate and engage customers at the same time.
Why does the video production house choose this video strategy?
- Relationship Building
- Engagement
- Show Authenticity
Conclusion
Video production companies are collaborating to help beauty brands with things, such as expertise growth, creativity, time savings, and cost savings.
The rise of social media has given brands a chance to build their brand to the next level. Every beauty brands want to increase their reach to their target audience. They use user generate video content to engage and educate about their beauty products and also they are promoting influencer based videos ads, social media videos and testimonials. These videos help to brand’s gain high sales, awareness, conversion rates and more.
One of the top video production services in India that helped top beauty brands in the passed few years, named is Vidzy.
Vidzy is India’s first short video production company with over six years of experience and has served 1,200+ brands like Mamaearth, Wow, Power Gummies, Sugar Cosmetics, and more. The video production company has around two lakh influencers ready to work with your beauty brand.
Elevate your beauty brands visibility and sales with experienced video company, Vidzy.